Advanced Media Skills

“Most useful was the practical experience in writing media releases and being interviewed and getting feedback! Also all of the knowledge both presenters on all aspects.”

“Thank you for the workshops. It was fantastic to learn so much from the experienced presenters.”

“Fantastic! Will recommend.”

Learn how to work the media. In this unique workshop you will build up your media skills and receive personal coaching from leading industry professionals. You will develop an understanding of what the media want, getting the message out, what to do when things go wrong and developing on-going relations with the media.

On completion of this course you will be able to say goodbye to your aversion to appearing in front of the media. Learn from the experts about how to deliver your message effectively and with confidence.

This workshop covers:

  • Being media savvy
  • What the media want and how to play the game
  • Managing the media
  • Print: guidelines for media releases
  • Social media: making the most of Twitter, Facebook, blogs etc
  • Radio: interviews and review
  • Preparing your message
  • Preparing for TV
  • TV: interviews and review.

Who typically attends?

This training is vital for anyone who has to face the media. Group size is limited to 12 participants. All participants will undertake audio and video practice of interview skills and receive individual feedback.

Want more information?

Please contact PIAC Senior Training Officer, Sarah Ludowici.


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